Google Adwords free benefits – just use them in your content
July 8, 2008 by Marc
Filed under Advertising, Sales, Wedding Marketing
With the growing cost of Google adwords and our target market brides’ increasing resistance I thought it would be helpful to precisely show how you can discover the search words used most often. And benefit from using them in your website content at no expense.
First to discover the most productive bride’s search engine words use the public Google Adwords Keyword Tool.
https://adwords.google.com/select/KeywordToolExternal
Then enter what terms you think a bride might use when searching for your goods or services. The Google Keyword Tool will return am extensive list of keywords related to searchs and the nuber of searches using those keywords.
Finally, incorporate the top keywords into your website’s text content. But, do it in a natural conversational format. In doing that you will be describing your business the way the bride is looking for it, increasing your website’s relevancy to her search and moving up to a more prominent search position in her results.
Thanks for that Marc – will use that when I sit down and figure out a way to help increase my ratings